KATY COLLINS

Client lead for the launch Belvedere's newest addition to their macerations portfolio, Belvedere Peach Nectar in LA.

​

To highlight the products key tasting notes, we secured the brand's first ever vegan partnership. US sweetheart and vegan influencer Chloe Coscarelli created four exclusive vegan recipes for fans across the country. Whether at a chic garden party, by the pool or at a rooftop BBQ, each recipe was developed to complement Peach Nectar's distinct flavours. The pairings were launched to ten media in a personal cooking class and cocktail tasting with Chloe and Belvedere's lead mixologist on the roof of LA's E.P & L.P, overlooking the Hollywood Hills. As the sun set, further media and influencers including Chanel Iman and Petra Němcov enjoyed a cocktail reception of the Belvedere jamboree and the Belvedere Peach Nectar Spritz cocktails with the recipe pairings